Sheme's original cultural design brand was founded by Ms. Linda, the founder and creative director, in 1998. Adhering to the spirit of craftsmanship, Sheme has been committed to the research of intangible cultural heritage Shu embroidery needle techniques for 25 years, and has served high-quality life through fashion and creativity. Integrating Eastern cultural elements such as auspicious clouds, plum blossoms, orchids, bamboo chrysanthemums, flowers, insects, birds, the Book of Songs, and national culture with international popular elements, we continuously create a fashionable re creation of the beauty of Chinese culture, with the core value of "creating a balance between artistry and practicality", creating each unique and exquisite shoe. The brand has made multiple appearances at Paris Fashion Week, London Fashion Week, and New York Fashion Week. In 2020, the Sheme Seawater River Cliff and Hundred Birds Chaofeng Shoes were permanently collected and exhibited as contemporary art by the German Textile Museum, and were also reported by hundreds of domestic and foreign media. The Sheme brand trademark has been registered in 107 countries worldwide. As of now, the brand manufacturing company has registered 423 copyrighted works (and is continuously creating and registering them), and has 179 patents (including 156 exterior designs and 23 utility models). In November 2020, it was awarded the title of "Sichuan Provincial Copyright Demonstration Unit" by the Sichuan Provincial Copyright Administration, and in March 2022, it was awarded the title of "National Copyright Demonstration Unit" by the National Copyright Administration.

Tatar ethnic group

Food and beverage, cultural and creative gifts, clothing, model toys, puppets, stationery, shopping malls, themes, exhibition spaces, packaging design, others,